Brands For Good aims to recognise businesses that not only make a difference but also commit as stewards for a positive impact.
THE TEAM
PROF SU GUANING
EMERITUS PRESIDENT, NTU, BRANDS FOR GOOD, HEAD JUDGE
Prof Su Guaning was conferred the title President Emeritus of NTU on 25 July 2011 after retiring as its President (2002 to 2011).
He helped raised the university’s profile as a leading, world ranking research-intensive institution, with clear strengths in sustainability research and China relations.
Prior to this, he served as the Deputy Secretary (Technology) in MINDEF and become the founding chief executive of the Defence Science and Technology Agency (DSTA), Singapore.
ALAN NG
CO-FOUNDER AND ADVISOR, BRANDS FOR GOOD
Alan YL Ng brings over 25 years of professional experience across the public, private, non-profit sectors, and served as the former Chief Executive Officer of the Singapore International Chamber of Commerce. In 2017, Alan co-founded Brands For Good Limited, where he has been inspiring and empowering businesses to become forces for positive change. His dedication to sustainable growth and innovation is evident in his role as International Consultant for the Asian Development Bank, and his expertise in branding and intellectual property as the Managing Partner at ABBA Consulting Pte Ltd.
Alan's career includes a decade of service with the Singapore Government, where he held various roles across agencies like the Trade Development Board and International Enterprise Singapore, and Intellectual Property Office of Singapore. He also held managerial roles in international institutions like the Asian Development Bank and the World Bank Group. Furthermore, he spent five years with the UAE Government, working with the Abu Dhabi Fund for Development as Strategy Advisor to the Chairman.
ESTHER WEE
PRESIDENT, IIPCC SINGAPORE
CO-CHAIR, BRANDS FOR GOOD
Esther is an IP Counsel at Eversheds Harry Elias LLP and the President of the International Intellectual Property Council (IIPCC) Singapore chapter.
IIPCC is a global non-profit organization with a vision to providing a platform for the innovator and entrepreneur (‘IP-Innopreneur’) to increase understanding of IP and realizing the commercialization potential of IP assets.
She is also an avid speaker and advocate in educating and raising awareness amongst the public and business owners on ways they can invest and market their IP assets.
She has conducted many trainings/workshops on IP with different organizations including with the Malaysian Global Innovation & Creativity Centre (MaGIC) and Singapore’s DBS Bank Ltd’s SME Academy for SME Innovation.
GLENN LIM
MANAGING DIRECTOR
Glenn Lim founded CEO Asia to create a business networking, expansion and education platform for CEOs and C-Suite Executives to strengthen relationships between Small-Medium Entreprises (SME) in Singapore.
In 2018, he also launched the inaugural Brands For Good recognition awards for companies who do good to the environment and to their immediate communities to foster a new generation of businesses that create positive impact to society and ecology.
Firus graduated from National University of Singapore (NUS) with three degrees; an Honours Bachelor in Architecture and two Master Degrees in Architecture and Urban Planning. He is a Full NUS Scholar and won Best Masters of Architecture Thesis of the Year Award (2009).
Firus's experience span from wind-tunnel, daylighting, heat envelope simulations, as well as oversee hospitality construction projects in Bali.
He now pursues his other passion: coding, web & phone app development and manages digital and marketing projects in the online real estate space.
FIRUS
PROJECT MANAGER
JEREMY PEH
CRITICAL THINKING EXPERT
As Advisor, Trainer and Investor, Jeremy has impacted more than 1,000 business managers and owners through his programs focused on Business, Intellectual Property, Market and Brand Development.
His programs excel through enhancing participants’ Critical Thinking, Problem Solving, Project and People Management mindsets and skills.
Since 2010 he has co-founded many businesses. He is currently the CEO and co-founder of Trugem Capital, a fund management company focused on public and private investments.
With a career in financial service marketing with U.S. Multinationals over 30 years, Alex is currently a Organizational Consultant dedicated in helping organizations enhance excellence oriented towards customer and brand management.
Alex firmly believes that any organization with a strong belief they can benefit their community, and will eventually succeed.
Building internal organization and external interfaces is challenging, but can be similarly overcome with a strong set of share values and vision.
Shaak Pathak is a Partner at ABBA Consulting, a Business & IP Strategy firm in Singapore. He has been an instrumental volunteer in CEO Asia, especially critical in organizing the annual Brands For Good Awards, as a volunteer. Shaak has also previously worked in E&Y Singapore.
ABBA Consulting provides research, analysis and strategic solutioning for technology, intellectual property, and business strategy consulting projects for various leading SMEs and companies in Singapore.
Shaak has also published multiple journal papers and has worked with Critical Thinking Academy to develop cutting edge corporate training programs in Business Innovation, Thinking Skills and beyond.
Jack Whalen studied at Butler University in the field of marketing, Indianapolis, Indiana, United States, and assists with market analysis and research on projects.
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His interests for travel and international business brought him to CEO Asia to work primarily with Brands For Good and promote the events to the public. Jack primarily works with web development and seeking market trends.
JACK WHALEN
PROJECT EXECUTIVE
ALEX HAR
MENTOR
SHAAK PATHAK
SENIOR MANAGER
Anya Prasad studied economics, finance, and law at the University of Oregon, United States
Anya hopes to practice law in the future and work towards creating a corporate world that is full of diversity, sustainability, and overall social responsibility.
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Her work with CEO Asia and Brands For Good includes event planning, web design, and working closely with nominees.
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TAYLOR FISHER
PROJECT EXECUTIVE
Taylor Fisher studied in Butler University, Indianapolis, Indiana, United States in the fields of accounting and finance.
Taylor’s passions lie in customer relations, cultural development and economic policy.
Her ambition to engage in international businesses and dialogue in Asia brought her to be based in Singapore with CEO Asia as one of the lead project executives.
ANYA PRASAD
PROJECT EXECUTIVE
Judges
Chief Judge
Dr Lillian Koh
Founder
FinTech Academy (Singapore)
Leadership For Good
& Capital For Good Judges
Dr Lillian Koh
Founder
FinTech Academy (Singapore)
Henre Tan WH, PBM
Chairman
Lions Home for The Elders
Gregory Vijayendran
Partner
Rajah & Tann
Jeremy Peh
Senior Partner
Trugem Capital
Business For Good Judges
Prof Lim Soon Hock
Managing Director
PLAN-B ICAG Pte Ltd
Sam Chia
Founder & C-Suite Executive Coach
SC Coaching Asia
Michael Chow
Board Director
The London Institute of Banking & Finance (APAC)
AIA (UK Money Laundering Reg Status)
Andy Wee
General Manager
IES INCA
Tech For Good Judges
Dr Kwong Joo Leck
Senior Patent Examiner
IPOS International
Dr. Goh Hong Heng
Adjunct Lecturer
Temasek Polytechnic
Tan Poy Boon
Deputy Director
Temasek Polytechnic
Matthew English
Partner
Marks & Clerk Singapore LLP
IIPCC Singapore
Culture For Good Judges
Dr William Wan
General Secretary
Singapore Kindness Movement
Soh Lai Yee
Board Member
Engineering Good
Organized By
Managed By
Founding and Main Sponsor
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Knowledge Partner
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Trophy Partner
Carbon Offset Partner
Digital Certificate Partner
Sponsors
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Special Thanks
Supporting Organizations
The RICE Company Limited (TRCL) is a non-profit organisation that harvests the potential of the arts and culture for the development of human lives and connecting communities locally and around the world.
Society
Enterprise SG Society aims to promote international trade and business co-operation, as well as foster interactions amongst members of International Enterprise Singapore (formerly the Singapore Trade Development Board) as well as with current leaders at IE, other government agencies and private sector companies.
Established in 2012, Project We Care is an initiative led by the private sector and the People’s Association (PA) to encourage corporate giving and volunteerism in Singapore.
Family Business Network Asia's vision is to create a vibrant community of family businesses that serves as a model of sustainability. Through research, capacity building and outreach programmes, we aim to bring progressive family businesses and thought leaders together to create an environment of shared learning to effect positive social change.
AVPN is a unique funders’ network based in Singapore committed to building a vibrant and high impact social investment community across Asia. We are an advocate, capacity builder, and platform that cuts across private, public and social sectors embracing all types of engagement to improve the effectiveness of members across the Asia Pacific region.
The Singapore Malay Chamber of Commerce and Industry (SMCCI), was established in 1956 and is an independent non-profit organization. We play a proactive role in representing the interests of the local Malay/Muslim business community.
Epworth Community Services helps at-risk children and youths from needy and disadvantaged families in their educational, social, emotional and moral development. Our passion and goal is to create a better world for children and youths so they can nurture and develop their potential.
Founded in 2003, Halogen Foundation Singapore is a values–based, not-for-profit Institution of Public Character (IPC) dedicated to youth leadership and entrepreneurship development. Through their outreach, Halogen serves the underprivileged community and provide them with access to quality programmes that will equip the youth with mindsets and skillsets for their futures.
Institute of Mangement Consultants is an independent non-profit professional organization. Our prime objective is to promote the skills and knowledge of management consultancy, and the adoption of the highest standards of conduct by members of the management consulting profession.
The London Institute of Banking & Finance (Alumni Singapore) aims to provide a platform for its graduates and undergraduate students to network and to continue their professional and personal development.
Its UK Institute (by Royal Charter) is a university that provides outstanding education and thinking in banking and finance, tailored to the needs of businesses, individuals and society. It was founded in 1879 and granted a Royal Charter in 1987 to be known as the Chartered Institute of Banking (CIB).
Green Is The New Black is a lifestyle media platform which has two goals - firstly helping individuals to live more consciously, and secondly to connect them to responsible brands by amplifying their sustainability initiatives. They run Asia's first Conscious Festivals in both Singapore and Hong Kong, having gathered more than 10,000 people. And they work closely with hotels, restaurants, and large-scale events to greener their operations and support their sustainability journeys.
Sustain Ability Showcase Asia, a Singapore sustainability consultancy business, promotes sustainability in business, through events and in the community, through the application of products, services, processes and people.
Spaze Ventures is a startup incubator that provides seed capital, mentorship and training to help startups grow. We are sector agnostic and focus on concept-to-seed stage technology startups. Spaze Ventures is also an Accredited Mentor Partner appointed by Enterprise Singapore.
